Design is thinking
made visual.
Saul Bass
We are what we see.
The visual design solutions influence us every day, often almost unnoticed. We see logos, read books, check social media graphic updates and experience the world through visuals even if this happens subcosnciously. The way we process information matters. Sometimes subtle, sometimes obvious; design is very present around us, and influences who we are.
Thoughts that count.
Approaching design projects, starts from a holistic concept that creates a vision. A universal idea can become the starting point for every detail present in a brand, product or service.
A blank sheet of paper is the best and only start that forms every design journey. Sketchbooks filled with ideas, refinement, are full of begginings, snippets of thoughts that can grow to benefit businesses in real time and value.
The Three Tenses.
Design makes dreams come true, whether it is preparing a brochure selling your product or re-creating your brand to gain new customers. For all scopes, the context of the business’s history, future plans and where it is at present, are the key pieces of information. Identifying these milestones helps focusing on the right elements and support company growth, enable its vision and ensure future proofing on thoughts put forward.